TikTok is introducing a new feature that permits them to cut down on the volume of AI-made media appearing in their feeds. This initiative comes as the company announced that it now features in excess of 1 thousand million AI-generated clips.
Trial and Implementation
This change is undergoing trials over the next few weeks before a global release. This development aligns with a surge in content created by AI, driven by new content generation software.
AI Content on Other Platforms
Studies have shown that approximately 10% of the quickest rising channels on a competing service exclusively feature content made by AI. A significant portion of this material is considered low-quality AI content, a phrase for inferior, bulk-generated content that is typically illogical or bizarre.
“We know from our community that a lot of users appreciate content made with AI tools, from digital art to science explainers, and we want to provide users the ability to increase or decrease of that, according to their own preferences,” said a spokesperson.
Scale of AI Content
The service announced that there are now over a billion videos on its service labeled as AI-generated. Overall, over 100 mn media items are uploaded to the platform daily, making AI content a relatively small part of its complete catalog.
Customizing Your Feed
Users will be able to decrease or raise the level of artificial media they watch by using the “manage topic” option in the application and selecting the AI content topic. Other topics that are already be adjusted under the setting encompass current affairs, fashion, beauty, and dance.
Content Labeling and Policies
TikTok’s policies require users to tag “realistic” AI-made content, and it bans malicious fake videos of well-known individuals or crisis events. Any authentic-looking AI-generated clip that is without a tag can be deleted under its terms of service.
In addition, the app will now attach an artificially created watermark to content created with its proprietary AI systems, or identified by an cross-platform project for recognizing artificial media. This action is intended to deter users from attempting to bypass the disclosure requirement.
AI Literacy Programs
TikTok is furthermore establishing a $2 million awareness program for specialists and institutions to produce learning resources about ethical AI use. This project will assist non-profit groups dedicated to training computer science.
Platform Protection
The platform has supported its moderation strategy, following debate over intentions to lay off a large number of safety staff in Britain. TikTok is planning to cut hundreds of positions in its user protection division in the UK capital, with labor groups and digital protection specialists raising concerns that staff are being displaced by automated systems.
A senior executive stated that human moderation would remain essential, but AI can protect employees by removing the most graphic content ahead of it has to be seen by people. TikTok reported a 76% decrease in shocking and graphic content handled by content reviewers over the last 12 months due to reliance on its automated systems.
We believe it is crucial to combine humans and technology to keep the platform safe,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s extremely critical to minimize viewing of harmful content as quickly as possible, which is the area in which a significant AI assistance is making a difference work at speed.”
